A Med Spa’s journey to a stunning online presence
Shining successes
“70% of our clients now come from online search.”
Using LocalSite, Vtina Beauty continues to increase their over website performance. Vtina Beauty grew monthly website visitors from 50 to 2,240 in 6 months.
Traffic and Engagement Surge
From April 2023 to April 2024, Vtina Beauty’s website sessions increased by 45.49%, with organic sessions up by 28.28%. Engagement rates reached 62.16% over the year and 63.80% in the last 30 days.
Bounce Rate and Page Performance
The bounce rate decreased by 11.06%, indicating enhanced user experience and content relevance. Improved performance suggests faster load times.
Conversion and Traffic Sources
Total conversions hit 1,116, with monthly averages of 64 conversions from organic search and 16 from direct traffic, showcasing effective website improvements.
From 113 to 599 Google Reviews since January 2022
With OneLocal, Vtina Beauty has generated 486 new 5 star reviews using LocalReviews.
On average, Vtina Beauty receives 18 reviews per month.
Who is Vtina Beauty?
Valentina Hall opened Vtina Beauty in 2020, a one-stop shop Med Spa in Nashville TN. Together with Svetlana K, a medical aesthetician, the two have watched their business grow tremendously since.
As Vtina Beauty grew, Valentina and Svetlana needed a more professional way to present their business online in order to generate more sales and continue to scale. That’s where OneLocal comes in.
Vtina Beauty's challenges
Running on word of mouth.
Before OneLocal, Vtina Beauty received most of their clients from word of mouth.
“Now, our clients often mention our Google reviews. When they see a healthy online presence, it encourages clients to book.” – Svetlana K
A website lacking professionalism and UX.
“Before OneLocal, I would never direct clients to our website because the value wasn’t there. We did it all on our own and didn’t understand the importance of digital marketing, SEO, or how a website should be built.” – Svetlana K
Radiant results
45% increase in website traffic since April 2023
The majority of Vtina Beauty clients state they found the med spa via a quick Google search.
With an SEO-optimized, conversion-driven website, potential clients are guided through the website to find the services they need with ease.
64% increase in website engagement rate since April 2023
LocalSite and LocalVisits have transformed the way Vtina Beauty manages their appointments.
“The numbers steadily increased since upgrading our website. It’s has helped tremendously and was pivotal for us to not get left behind in today’s digital age.” – Svetlana K
430% increase in Google Reviews since January 2022
With LocalReviews, Valentina and Svetlana have noted a significant increase in reviews using SMS review requests.
“Clients always tell us: ‘You have a lot of great reviews!’. So we know people read them and we know recent reviews are extremely important.” – Svetlana K
With OneLocal, Vtina Beauty transformed the way they’re found online and collect reviews, generating greater sales to scale their business long term.
Find out how Med Spas are able to grow with the right tools and expertise.